FARAH KHAN’S blockbuster Om Shanti Om and the country’s first ever 3D animation movie Roadside Romeo raked in top honors at the 24 FPS Animation Awards 2008, organized by Maya Academy of Advanced Cinematics. While OSO won the award for the Best VFX Feature Film beating the likes of Chak De India and Love Story 2050, Roadside Romeo bagged the award for the Best Animation Feature Film 2008, hands down with hardly any competition.
The other highlight of this year’s 24 FPS animation award was the Movers ’n’ Shakers Award conferred to Yash Raj Studios and Prime Focus received the award for Outstanding Contribution to Visual Effects Industry.
The 24 FPS Animation Awards 2007-08 had a participation of more than 600 students & professionals from India and abroad. The selection process was an assiduous task for participants as well as the panel of judges. The films were judged along the parameters covering various aspects of animation film production such as Story and Concept, Animation, Modeling, Texturing, Lighting, Visual Effects to name a few.
Post production and VFX studio Prime Focus won the award for Outstanding Contribution to Indian Visual Effects industry. The Visual Effects in motion picture category was added this year to the awards. The awards are judged by a panel of experts from the global animation fraternity.
MEL managing director Ronald D’mello said, "24 FPS Animation Awards has raised the bar yet again. With over 600 participants this year, the Indian animation industry is definitely reshaping itself. I’m simply overwhelmed with the skills, production quality that have churned some outstanding animation films that stand apart in creativity, entertain the audience and yet convey the gravity of the subject at hand. This year we have included VFX in motion pictures as a category which has catapulted the spectrum to a different level."
As per Sep 08 share holding pattern of the PRIME FOCUS, Rakesh Jhunjhunwala is holding 2,50.000 and 6,32,500 shares in the name of Jhunjhunwala Rakesh Radheshyam and Jhunjhunwala Rekha Rakesh.